Four Points by Sheraton Debuts in Raleigh

By Keith Loria, Contributing Editor

Marriott International Inc. has opened the doors to Four Points Raleigh North, the brand’s first property in Raleigh, N.C., and fifth total in the state.

Four Points by Sheraton Debuts in Raleigh

The hotel will be managed by PM Hotel Group.

“Growth in North Carolina’s capital city has been significant and our guests want to be where the excitement is,” Callette Nielsen, Four Points’ vice president and global brand leader, Classic Select Brands, told Commercial Property Executive. “Raleigh attracts both business and leisure travelers and Four Points is the perfect fit for both.”

The newly rebranded Four Points Raleigh North features 113 spacious guestrooms and 1,800 square feet of meeting space. Amenities include a 24-hour fitness center, a business center and Best Brews & BBQ. According to Nielsen, Four Points has passions for beer and BBQ—two things that come to mind for many when they think of North Carolina.

“Every Four Points hotel has a Best Brew, a carefully chosen local beer on tap to give guests a taste of the local culture when in town,” she said. “Hell Yes Ma’am is the best brew of Four Points Raleigh and every Wednesday guests can enjoy a pint along with complimentary BBQ-inspired appetizers.”

The property is located north of downtown Raleigh and sits just 20 miles from Raleigh-Durham International Airport. Also nearby are the North Carolina State Capitol, the Raleigh Convention Center and North Carolina State University.

Four Points is one of the largest growing brands in Marriott’s new 30-brand portfolio. With more than 220 hotels currently open in nearly 40 countries and territories, the brand is opening in some of the most exciting and bustling cities around the country and globe. 

“Four Points’ mission is to offer approachable design and stylish comfort,” Nielsen said. “Each hotel offers a familiar place with an authentic sense of the local, and friendly genuine service where guests can relax and unwind, watch local sports, and enjoy the brand’s Best Brews and BBQ program with complimentary BBQ appetizers and local beer on Wednesday evenings.”

The brand is on track to expand its portfolio of guestrooms by nearly 50 percent by the end of 2019, with new hotels strategically located in nearly every corner of the globe.