Convene to Expand Manhattan Location to 68 KSF

The company will also rebrand its existing location at the building.

360 Madison Ave
360 Madison Ave rises 25 stories in Midtown Manhattan. Image courtesy of CommercialEdge

Flexible office provider Convene has expanded its footprint at 360 Madison Ave. by 22.519 square feet, taking the sixth floor. Together with the fourth and fifth floors it already operates at the building, the company brought its total commitment to the Midtown Manhattan location to 68,000 square feet. The landlord is Stawski Partners, according to CommercialEdge data.

The expansion will include a 13-person boardroom, three event rooms with capacities ranging between 36 and 42 guests, as well as a divisible conference hall allowing for up to 210 individuals. Across all three floors the location will comprise 15 meeting rooms allowing for a total of more than 950 guests.

The sixth-floor expansion is slated to open in 2024’s final quarter. The fourth and fifth floors currently operate under the etc.venues name, a subsidiary brand, and will rebrand to Convene starting in 2025’s first quarter.

The 360 Madison Ave. building rises 25 stories and spans 358,934 square feet. It was completed as a retail building in 1917 and converted to office in 1975, then underwent renovations in 2002 and 2019. In 2018 it became subject to a $150 million loan from Helaba Bank, according to CommercialEdge data.

Convene eyeing footprint expansions in 2024

In 2024, Convene plans to strengthen its position in the markets it currently operates in, such as San Francisco, Boston, New York and London, by expanding its footprint as well as renovating and relaunching locations in these metros, the company’s Co-Founder & CEO Ryan Simonetti told Commercial Property Executive in a recent interview. The firm is also eyeing expansion opportunities both in new U.S. markets and abroad, as well as actively considering various mergers and acquisitions, Simonetti added.

Recently, Convene partnered with landlord RXR Realty for a 30,000-square-foot meeting and conference center in Midtown Manhattan, in the company’s fifth collaboration with the owner. The location will operate under the Venue 42 by Convene brand and will comprise multiple customizable meeting rooms for corporate events.